Flexistuff – Customization Blog

by Joseph Flaherty on June 24, 2009

flexistuff-header

If you are a fan of Mass customization take a moment to check out Anita Windisman’s blog “Flexistuff” which highlights businesses using customization in their product offerings. Anita does a great job digging up companies that fly below the radar of most of the technology blogs. She has recently covered companies customizing products as diverse as: swimsuits, golf clubs, lip gloss, and candy packaging,

My only critique of the Flexistuff blog is that there isn’t much analysis of where customization is being used effectively (or not), macro trends shaping product offerings, and the social aspect of customization, but as a source for interesting companies her blog is a fantastic.

Anita is also a prolific tweeter.

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Tagged as: Consumer Goods and Services, mass customization, Shopping, Technology

  • Thanks for this interesting blog tip. It's good to see that more and more people are aware of the potential in the future of the mass customization market.

    btw: If you look for a similar blog on the German market you should check out egoo.de
  • Thanks for the tip, I can't read German are you a manufacturer or a blog covering custom manufacturing?
  • Joe,

    Just want to thank-you for your shout-out to my blog and twitter feed. Much appreciated!

    Anita Windisman
  • smith33jast
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